Ms Heidi Zucker has been working as an assistant to the Institute Director since May 2021 and is responsible for coordinating all ongoing Institute projects. She completed an apprenticeship in wholesale and foreign trade in 2001 and subsequently completed a part-time degree course in marketing.
After 10 years of professional experience in trade in the areas of marketing and product management, she switched to industry and developed further there in various leading marketing positions. Most recently, she was Head of Marketing at a large corporation responsible for the production of household appliances in Germany and Austria.
Since 2021, she has dedicated herself to the topic of sustainability transformation in companies and, in the course of this, completed a certificate course to become a CSR Manager IHK. She founded an agency for sustainability consulting and communication for small and medium-sized enterprises. At the Institute for Sustainability, Ms Zucker contributes her knowledge in socially responsible marketing.